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Integrated MailChimp Email Marketing for E-commerce and Business Owners

S/No. Start Date End Date Start Time End Time Course Fee FIND OUT MORE
1 26 Apr, 2021
Monday
27 Apr, 2021
Tuesday
10:00 AM 6:00 PM $ 680 Register Now!
2 09 Jul, 2021
Friday
10 Jul, 2021
Saturday
10:00 AM 6:00 PM $ 680 Register Now!

Integrated MailChimp Email Marketing for Ecommerce and Business Owners Course in Singapore

Small Class Training:
Min. 4 and Max. 8 Participants.

80% hands-on training and activities, 20% theory.

Time: 10am to 6pm on both days.

Venue: 3 Phillip Street #17-01, Singapore 048693 (Face to Face training, limited to 6 pax due to social distancing)

Course Fee: $680/pax (SkillsFuture Credit Eligible till 5 Mar 2021)

Course code on SkillsFuture Directory: CRS-N-0044685 | New Code: TGS-2019500507

Integrated MailChimp Email Marketing for Business and E-commerce Owners

Why MailChimp?

MailChimp is FREE for your first 2,000 email subscribers and 12,000 emails to be sent per month
 

What to expect during the workshop?

Hands-on workshop where participants design, create and develop an email marketing campaign to suit their e-commerce marketing needs

COURSE OBJECTIVES
• Use MailChimp as an email marketing tool for their business
• Design & Create MailChimp Forms for email database collections
• Learn 5 ways to grow your email database
• Learn 3 key principles and winning strategies in Email Marketing
• Learn how to plan out an E-commerce Email Marketing Strategy
• Learn how to design, schedule, and automate E-commerce Email Marketing Campaigns
• MailChimp Birthday Email Automations for E-commerce Customers
• MailChimp Abandon Cart Series Automation for E-commerce Customers
• MailChimp Lapsed Purchase Series Automation for E-commerce Customers
• Learn to use MailChimp effectively as an email digital marketing tool to GROW your E-commerce business
• Re-target email database on Facebook and Instagram

Pre-requisites for 2-days MailChimp Face to Face Class (Jan 2021):
- Ability to use Zoom independently (Mute/Share Screen)
- Created a FREE/Paid MailChimp account
- Able to add a single subscriber to MailChimp independently (mass import will be shared during the class)
- Able to create an Email Campaign in MailChimp independently (text and images, other features will be shared during the class)




OVERVIEW of the 2-day Integrated MailChimp Email Marketing for E-commerce Business Owners Course Content
Day 1 Course Outline:
1. (a) Introduction to Email Marketing and MailChimp Email Marketing Service Platform
1. (b) Learn 3 reasons why Email Marketing is relevant and useful for brick and motar business as well as e-commerce businesses.
1. (c) Key principles in Email Marketing

2 (a) Hands-on: Create a FREE MailChimp Account
2 (b) Introduction to MailChimp and its Interface and Tools

3. Hands-on: Create List, MailChimp Forms, Backup List / Database
(a) Benefits and Automation of Database Collection with Pop-up Forms 
(b) Secrets to Exploding your Email Subscribers Growth with MailChimp Pop-up Forms
(c) Benefits and Automation of Database Collection with Landing Pages / MailChimp Forms
(d) Design Graphics in PowerPoint or Keynote for your MailChimp Forms, Email Campaign and Landing Page Banner Graphics
(e) Free Icons and Graphics Resouces will be shared

4. Hands-on activity: GROW your Email List, GROW your E-commerce Business with Email Marketing
(a) 5 ways to optimize your email campaigns for better results
(b) 7 simple ways to grow your email list

5. Hands-on activity: Key Principles and Winning Strategies for Email Marketing (Learn & Apply)
(a) Key principles to get Higher Open Rates in your Email Campaigns
(b) Keyword Copywriting for Higher Open Rates and Click Through Rates in your Email Campaigns

6. Hands-on: Brainstorm, Consult, Design and Create your very Email Marketing Campaign on MailChimp
7. Hands-on: Schedule and Resend your Campaigns (Groups & Segments)
8. UNLEASH the POWER of Email Marketing with an Email Marketing Strategy (Learn & Apply: Buyer's Journey on the Internet)
9.  Final Question & Answer on Day 1's Email Marketing 
 

Day 2 Course Outline:
10. Hands-on activity: Introduction to Automations available in MailChimp: Welcome, Birthday, Education, Abandon Cart and Lapsed Purchase Automation Series
(a) Basic automation series theory and concept
(b) Hands-on activity: Draft the workflow of your automation series campaign

11. Brainstorm and Consult with the trainer on the automation series for your business or e-commerce business

12. Hands-on activity: Plan, Design and Implement your Automation series for your business
(a) Design your email marketing campaign graphics with Microsoft Win or Mac PowerPoint / Apple's KeyNote App
(b) Setup automation workflows in MailChimp (each automation series typically takes 90~120 min to setup, including design)
(c) Design & Setup 2~3 automation series during the workshop

13. Summary and conclusion of your Integrated Email Marketing Strategy for your business
14. Final Consultation, Question and Answer with Trainer




** You will get ACCESS to our Private Facebook Support Group for every individual who has joined us for our 2-day Integrated MailChimp Email Marketing Course to ask questions, and get the latest updates (via videos or LIVE videos) even after the course! **

This workshop is perfect for:

• Small business owners who want to involve email marketing in their business
• Sales & Marketing professionals who would like to learn about lead generation with email marketing, the basic email marketing funnels and strategies
• Startups and Online Shops who would like to grow their business with targeted email marketing offers
• Individuals interested in email marketing and email content curation
• Anyone looking to grow their business and sales with email marketing and involving email automation
• Anyone who wants to learn about email marketing, its fundamentals, and how email marketing has helped many businesses grow their sales, and why businesses should involve email marketing as part of their overall digital marketing strategy for brand awareness, consideration and sales decisions

** To register for the course, please share with us your preferred course date, and fill in the registration form at the bottom of the page so we can promptly assist and contact you about your course registration and enquiry. **

For self & corporate sponsored, please provide us details for billing.
1) Name of Company: 
2) Attention Invoice to: 
3) Email: 
4) Mobile: 
5) Address / Office Address: 

* We do accept Vendors@GOV billing for public runs with min. 2 pax, T&Cs will be shared with you via email upon enquiry.
* During the course enquiry, we will require the following details for Vendors@GOV participants invoicing:
a) Ministry/Statutory Board:
b) Department:
c) Sub-Business Unit:
d) Attention to:

Please fill in the registration form at the bottom of the page, which will help us get in touch with you on your course registration and enquiry.

For urgent enquiries, do Call or What’sApp us at (65) 9296 3877







Integrated MailChimp Email Marketing for Business & E-commerce Owners Course Infographics by Sky Digital Agency

Email Marketing Statistics Infographic by Sky Digital Agency



What you'll need to bring to class:

• Laptop & Charger
• Mouse and Mouse Pad
• Pen & Paper will be provided


As seats are limited due to small class size, we recommend for participants to register early.
Most preferably 2~3 weeks prior to course start date.
 

This is a Certificate Workshop. Receive a Certificate of Completion upon completion of the workshop from Sky Digital Agency.

 

This course is SkillsFuture Credit Eligible.

Who can apply? - Singaporeans aged 25 years and above.

You can choose to pay partial of the course fees with your SkillsFuture Credits if you do not have enough credits.
Email us at skillsfuture@skycrm.asia for payment instructions to pay with your SkillsFuture Credits. Remainder fees can be paid with cash. 


Connect with us on: 

Facebook | Instagram | YouTube |  Website

2 days advanced MailChimp Email Marketing for Business and Ecommerce Owners

SkillsFuture Credit Eligible Digital Marketing Courses in Singapore
SkillsFuture Credit Eligible Digital Marketing Courses in Singapore

SkillsFuture Credit Eligible Digital Marketing Courses in Singapore
SkillsFuture Credit Eligible Digital Marketing Courses in Singapore

Integrated MailChimp Email Marketing for E-commerce and Business Owners

S/No. Start Date End Date Start Time End Time Course Fee
1 26 Apr, 2021
Monday
27 Apr, 2021
Tuesday
10:00 AM 6:00 PM $ 680 Register Now!
2 09 Jul, 2021
Friday
10 Jul, 2021
Saturday
10:00 AM 6:00 PM $ 680 Register Now!

Here are some generous workshop reviews our participants have left us on our Facebook Page on how our digital marketing workshops have helped them be a better marketer for their work and business:

You can also read even more testimonials on our workshops on our Facebook Page Review

About the Trainer

Charmaine is the Chief Digital Marketing Officer at Sky Digital Agency and Chief Learning Officer at The Good Designers.

She started her first design agency "Clee Designs" in 2010 and rebranded as "Sky Digital Agency" in 2014. She specializes in identifying the gaps that will help small businesses increase their social media and digital marketing Return on Investment (ROI), generating more leads for their sales pipelines.

Out of her passion to share her social media and digital marketing knowledge with small business owners and equip them with social and digital marketing strategy, she has developed more than 12 digital marketing curriculums under Sky Digital Agency and other schools in Singapore, Indonesia, Philippines, Hong Kong and Mauritius.

She is a WSQ ACTA Certified Trainer, and an Associate Adult Educator (AAE), an Adult Education Professionalisation (AEP) offered by, and a Trainer with Institute for Adult Learning (IAL), an adjunct digital marketing trainer at Aventis Learning Group, and does training and mentoring with startups at Ngee Ann Polytechnic (Sandbox), Temasek Polytechnic (LaunchPad), and SUTD Venture Building Program (supported by ESG).

 
Till date, she has trained more than 1,200 individuals, and conducted more than 1,950 hours of training for marketers and business owners in the last 5 years alone.

Charmaine makes learning interactive, practical and fun. That’s how she learn, and that’s how she shares her knowledge with others. She enjoys breaking down complex topics to help participants gain better understanding and find success in the digital marketing campaigns with FREE digital tools available in the market for Individuals, Entrepreneurs, Adult Educators, SME marketing teams and Startups to leverage on.

Passionate about training, and helping others through training, Charmaine strongly believes in paying it forward to the community will her knowledge and skill sets. Aside training the public and corporates, she also hopes to do more for the startup community, under-priviledged and youth-at-risk beneficiaries who needs mentorship and guidance.
 
Get connected with Charmaine on LinkedIn: http://bit.ly/charmaine-linkedin

If you have a corporate training or strategy session enquiry, do get in touch with us at workshops@skycrm.asia

 

 

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HOW TO REGISTER?

No cash required if you have sufficient SkillsFuture Credits.

Login to https://www.myskillsfuture.sg/ (MySkillsFuture Portal)with your SingPass to check on your SkillsFuture Credit balance.

A PDF invoice on the course you would like to register is required from us (the training vendor). While the registration is to be done on your end. Instructions will be provided to you after you enquire through our "Course Enquiry Form" below the page. Typical MySkillsFuture registrations takes 1 to 5 working days to be approved.

Details we will need for SkillsFuture Credit participants:
1. Name as per NRIC:
2. Full NRIC:
3. Mobile:
4. Email:
5. Home Address:
6. Birthday (new requirement from SSG as of 12 Oct 2020):


For company sponsored individuals, please provide the following details instead:
1. Company Name:
2. Invoice Attention to:
3. Contact Details of Person In-Charge (HR or Finance):
4. Full name of participant as per NRIC:
5. Mobile of participants:
6. Email of participants:
7. Company Address:
8. Birthday only if company sponsored individuals will be claiming $2/hour training grant (new requirement from SSG as of 12 Oct 2020):


* We do accept Vendors@GOV billing for public runs with min. 2 pax, T&Cs will be shared with you via email upon enquiry.
Please provide the following details for Vendors@GOV participants invoicing:
a) Ministry/Statutory Board:
b) Department:
c) Sub-Business Unit:
d) Invoice Attention to (Name / Mobile / Email):
e) Name of Participant:
f) Email of Participant:


Frequently Asked Questions (FAQs)

1. Is there a minimum class size to proceed?

Yes. We require a minimum class size of 3 to 4 people to proceed with the class.
For weekend classes we require a min. of 4 to 5 pax to proceed with the class.

When you fill in the course enquiry form, we will confirm the receipt of your details submitted.
However, invoices are only issued when we have 3 pax registered for any listed course run. 

2. Which courses are SkillsFuture Credit Eligible?
As of 1 Nov 2020, we have 3 digital marketing courses that are SkillsFuture Credit Eligible. (click the text link to view latest courses that are SkillsFuture Credit Eligible on MySkillsFuture portal).

Course 1: MailChimp Email Marketing for Business Owners (Synchronous e-learning) - TGS-2020501173
Course 2: Integrated Content Marketing Strategy with Ebooks & Landing Pages (Synchronous e-learning) - TGS-2020501495
Course 3: Skyrocket your sales with MailChimp Email Marketing for Business and Ecommerce Owners - TGS-2019500507

Currently, only course 1 & 2 are conducted as online courses.
Remaining courses are conducted Face to Face, with a limit of 6 to 7 pax due to social distancing.
Note: For F2F classes, masks must be on at all times.

We might have more courses SkillsFuture Credit Eligible in 2021, you can write to us at workshops@skycrm.asia to be added to our email list that we update once a month on our newest courses.

3. How big are the class sizes at Sky Digital Agency?
For online courses, it is kept to a max. of 6 to 8 pax.
For Face to Face, classes, it is currently kept to a max. class size of 6 to 7 pax. due to social distancing.
Classes are typically confirmed upon 3 pax registered, and confirmed within 3~7 days prior to class run.
If the class is a Zoom Online Class, Zoom links will be sent out 2 to 5 days prior to the class run. You will need to login at least 5 to 10 min prior to the class start time, i.e. 9.55am if the class starts at 10am.

4. Who can i contact should i have more questions?

You can fill in the form just above the FAQ section, or you may e-mail us at workshops@skycrm.asia
What'sApp is another method of getting in touch with us as well at +65 9296 3877

5. Where is the venue of the workshop?

For online workshops, it will be conducted over Zoom for all public runs.
For Face to Face workshops, it will be conducted at 3 Phillip Street #17-01, Singapore 048693

Nearest MRT is Raffles Place MRT, 5 min walk.
Or Downtown Line, Telok Ayer Station, 5 min walk.
The building name is called "Royal Group Building".

Safe Entry Check-in and temperature taking will be required.
Please let the security/reception know that you're going to Level 17 to attend a workshop. On special occassions where Level 17 conference room is booked, we will hold the workshop on Level 19 meeting room. This will be confirmed with you during course confirmation by our team over email.

6. I'm driving, where can I park?

Parking spaces are limited and expensive ($6/hour) in our building and nearby CBD area. It is recommended you find the best parking options available should our office building carpark be full.

7. Does Sky Digital Agency conduct small class corporate training?

Yes we do. If you have a min. of 4 to 6 pax, and you're interested in any of our digital marketing workshops, we can schedule and arrange a private training session so that you (business owner) and your marketing and digital marketing teams can be aligned with your digital marketing strategies.

Most of our clients benefit from a private 2-day to 4-day digital marketing workshop session that will include us walking through and brainstorming together a integrated digital marketing strategy for Instagram, Facebook, and Lead Generation Strategies that include email marketing.

Our lead trainer, Charmaine is an Associate Adult Educator at Institute for Adult Learning (IAL), and has conducted multiple corporate in-house trainings for Temasek Polytechnic, Ngee Ann Polytechnic, Singapore University of Technology and Design (SUTD),  WorkforceSingapore (WSG), Decathlon Singapore, Housing Development Board (HDB), and more!

For Corporate Training Enquiries, please fill in the form above, and select the  option of "Corporate Run Training Enquiry".

 

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